How to display external customer data in HubSpot using CRM extensions

[fa icon="calendar'] Sep 6, 2018 12:50:00 PM / by Kim Anh Nguyen posted in CRM extension, HubSpot Integrations, Marketing Automation, Customer Journey Alignment, lead generation, Inbound marketing, Customer Relationship Management, ElixirSync

Last year, HubSpot announced CRM Extensions.  Quickly, this feature have allowed many HubSpot users to display a button  or show external information into a small window of a company or contact’s profile.  In the most common uses, this allows you to delete a contact in a linked CRM, display the last invoice, or other similar quick actions. That being said, more original use cases are possible!
In this blog, learn how CRM extensions were leveraged in our app to trigger an additional window of information about customers, all within a click in HubSpot!

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Customer Journeys from SAP ByDesign Projects to HubSpot Deals

[fa icon="calendar'] Apr 24, 2018 12:35:00 PM / by Kim Anh Nguyen posted in SAP ByDesign, Customer Journey Alignment, Marketing Automation, ElixirSync, HubSpot Integrations, API integrations, Customer Relationship Management, Inbound marketing

Getting rid of data silos is a concern for every company.  SKIM (http://www.skimgroup.com)  uses SAP ByDesign as their ERP environment to run their day to day operations and customer projects.  But as their Marketeers use HubSpot, sales data and operational data are not shared. Naturally, they contacted us for an integration. To be honest, the client was quite skeptical at the beginning.  As their SAP ByDesign was highly customized, they were not fully convinced we could do it.   But we made it happen! In today's blog, learn how this integration's unique features truly elevates their smarketing.

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Consider these data sources to optimize HubSpot campaigns!

[fa icon="calendar'] Mar 6, 2018 2:30:00 PM / by Kim Anh Nguyen posted in HubSpot Integrations, Inbound marketing, Customer Relationship Management, lead generation, English, API integrations, Customer Journey Alignment, ElixirSync, Marketing Automation, Google Maps

HubSpot has plenty of certified integrations. Mail services, social media, video platforms, CRMs... But do you know them all? Today, learn about 3 lesser known solutions to improve and optimize HubSpot campaigns at your company.

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How to integrate Marketo with SAP solutions

[fa icon="calendar'] Dec 11, 2017 10:08:04 PM / by Kim Anh Nguyen posted in API integrations, Customer Journey Alignment, lead generation, SAP Hybris C4C, Marketing Automation, Inbound marketing, ElixirSync, English, Customer Relationship Management

While many Marketo integrations exist, SAP solutions like SAP Hybris Cloud for Customer (C4C), SAP ByDesign, and other CRM tools are often left out. Fortunately, with ElixirSync, more and more customers are going live with a SAP/Marketo integration. 

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[Video] 5-step approach to integrate HubSpot with other systems

[fa icon="calendar'] Nov 27, 2017 3:50:04 PM / by Kim Anh Nguyen posted in API integrations, Customer Journey Alignment, Customer Relationship Management, ElixirSync, HubSpot Integrations, Marketing Automation, SAP Hybris C4C



When contacted for a HubSpot implementation, agencies are always asked how to integrate HubSpot with other systems. Very often, a pre-existing solution is not complete, or doesn't exist. 

Last month, Elixir Solutions hosted a webinar in collaboration with HubSpot to teach all you need to solve this problem.
This event was a success, and due to popular demand, we are publishing the replay video.

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[Webinar ] How to integrate HubSpot with other systems like a pro

[fa icon="calendar'] Sep 28, 2017 1:00:00 PM / by Kim Anh Nguyen posted in API integrations, Customer Journey Alignment, Customer Relationship Management, ElixirSync, HubSpot Integrations, Marketing Automation, SAP Hybris C4C


HubSpot is gaining in popularity: more than 20.000 people attended the Inbound17 event! 

And when contacted for a HubSpot implementation, agencies are always asked how to integrate HubSpot with other systems. Very often, a pre-existing solution is not complete, or doesn't exist. 

But worry no more:
Elixir Solutions will teach you everything about HubSpot Integrations in an exclusive webinar

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[INBOUND17] 10 sessions to attend at Inbound17

[fa icon="calendar'] Sep 21, 2017 3:50:00 AM / by Kim Anh Nguyen posted in Inbound marketing, Customer Journey Alignment, Customer Relationship Management, HubSpot Integrations, Google Maps, Insider, Marketing Automation, lead generation

HubSpot's Inbound17 Event is a few days away! There are many workshops and keynotes to choose from and attend. So here's a selection of 10 sessions to put in your agenda.
This selection focusses on Customer Journey Alignment: Bridge the gap between sales and marketing to make the most out of your inbound investments!

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Abandoned leads, and other signs your customer journeys aren’t aligned

[fa icon="calendar'] Sep 14, 2017 4:25:00 PM / by Kim Anh Nguyen posted in Customer Journey Alignment, API integrations, HubSpot Integrations, lead generation, Marketing Automation, Customer Relationship Management, Inbound marketing, Insider



With tools like HubSpot or Marketo, inbound methods can improve your SEO, bring visitors, and position your company as an expertBut very often, the potential of a marketing software isn't fully reached. 

Converting leads is still the main priority for 70% of companies, but only 22% of employees consider that customer journeys are aligned. (Read more in our State of Inbound blog)

Is that the case at your company? How can you solve it? 
Here are 4 signs it's time to improve your Customer Journeys Alignment.

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Discover our HubSpot integrations at #Inbound17

[fa icon="calendar'] Sep 11, 2017 4:00:00 PM / by Kim Anh Nguyen posted in Insider, Customer Journey Alignment, Customer Relationship Management, ElixirSync, Google Maps, Inbound marketing, HubSpot Integrations, Marketing Automation

As a HubSpot Partner, it is with great excitement that we announce we will be present at this year's HubSpot's INBOUND17 event as a sponsor. Join us on September 25-28 in Boston at booth S4!

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Case Study: Better Marketing ROI reporting for Simac with a HubSpot-SAP integration

[fa icon="calendar'] Aug 6, 2017 9:02:03 PM / by Kim Anh Nguyen posted in HubSpot Integrations, ElixirSync, Customer Journey Alignment, Customer Relationship Management, Inbound marketing, Marketing Automation, lead generation, SAP Hybris C4C


SAP is a leader in enterprise solutions. But HubSpot, being a pioneer in inbound marketing, clearly has the upper hand when competing with SAP in the area of Marketing Automation.  So more and more midsize to large companies running on SAP are moving away from SAP for their marketing automation needs.  However, an integration with SAP is still required for that kind of companies, as to avoid data silo's and fully reap the benefits of working with HubSpot.

In this blog, learn how ElixirSync handles contacts, companies, leads, opportunities/deals, campaigns and other elements amongst these two systems. Simac is leveraging the strength of those two leading technologies, in order to boost both sales and marketing efficiency.

This blog is submitted as an entry to HubSpot's Impact Award 2017. We hope this story inspires agencies all around the world to push boundaries of marketing automation! 

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