Getting rid of data silos is a concern for every company. SKIM (http://www.skimgroup.com) uses SAP ByDesign as their ERP environment to run their day to day operations and customer projects. But as their Marketeers use HubSpot, sales data and operational data are not shared. Naturally, they contacted us for an integration. To be honest, the client was quite skeptical at the beginning. As their SAP ByDesign was highly customized, they were not fully convinced we could do it. But we made it happen! In today's blog, learn how this integration's unique features truly elevates their smarketing.