SAP is a leader in enterprise solutions. But HubSpot, being a pioneer in inbound marketing, clearly has the upper hand when competing with SAP in the area of Marketing Automation. So more and more midsize to large companies running on SAP are moving away from SAP for their marketing automation needs. However, an integration with SAP is still required for that kind of companies, as to avoid data silo's and fully reap the benefits of working with HubSpot.
In this blog, learn how ElixirSync handles contacts, companies, leads, opportunities/deals, campaigns and other elements amongst these two systems. Simac is leveraging the strength of those two leading technologies, in order to boost both sales and marketing efficiency.
This blog is submitted as an entry to HubSpot's Impact Award 2017. We hope this story inspires agencies all around the world to push boundaries of marketing automation!